Myntra Worldwide Vogueabulary​

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WE WON'T PARDON YOUR FRENCH. WE'LL REWARD YOU INSTEAD.​

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Myntra is India's largest online fashion store. But still faced the perception that it only sold Indian brands. Which isn't true though. They had the largest global brand catalogue. To break this perception, we converted the coupon codes in foreign languages of the country the brand originated from. Which instantly got shopping obsessed Indians blabbering in tongues they haven't even heard before.